2024 BLACK WOLF STUDIO
WELCOME TO BLACK WOLF STUDIO
A CORE OF STORYTELLING, ILLUSTRATION & CREATIVITY
BLACK WOLF CONSULTING
Illustration Portfolio Reviews and Development
TO EMPOWER ILLUSTRATORS BY PROVIDING TAILORED CONSULTING SERVICES THAT ENHANCE THEIR PORTFOLIOS, ATTRACT CLIENTS AND BOOST THEIR PROFESSIONAL PRESENCE.
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BLACK WOLF CONSULTING, LED BY DAVID H. REUSS,
OFFERS EXPERT PORTFOLIO REVIEWS AND CONSULTING SERVICES,
SPECIALIZING IN THE FIELD OF ILLUSTRATION.
WITH OVER TWENTY YEARS OF EXPERIENCE AS THE MEMBERSHIP CHAIRMAN OF THE PRESTIGIOUS SOCIETY OF ILLUSTRATORS, DAVID HAS REVIEWED, CONSULTED, AND ADVISED ON THOUSANDS OF ILLUSTRATION PORTFOLIOS, HELPING ILLUSTRATORS HONE THEIR WORK AND ADVANCE THEIR CAREERS.
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HIS DEEP INDUSTRY INSIGHTS, GAINED FROM BOTH HIS
SOCIETY OF ILLUSTRATORS ROLE AND HIS TENURE AS ILLUSTRATION MANAGER AT LOWE—WHERE HE REGULARLY ASSESSED PORTFOLIOS FOR CREATIVE PROJECTS—MAKE HIM UNIQUELY QUALIFIED TO GUIDE ILLUSTRATORS IN
SHOWCASING THEIR BEST WORK.
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BLACK WOLF CONSULTING PROVIDES PERSONALIZED ADVICE AIMED AT ELEVATING ILLUSTRATION PORTFOLIOS FOR PROFESSIONAL SUCCESS.
Service Offered
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Whether you are student in your early career or you are a seasoned professional that wants to rebrand or redirect your career,
BLACK WOLF CONSULTING can offer you the 4 step evaluation you need.
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1. PORTFOLIO REVIEW
• STRENGTHS AND WEAKNESSES: A DETAILED ANALYSIS OF THE ILLUSTRATOR’S BODY OF WORK, HIGHLIGHTING THE STRONGEST PIECES AND AREAS THAT NEED IMPROVEMENT. THIS MAY INCLUDE FEEDBACK ON TECHNICAL SKILLS, STYLE CONSISTENCY, AND RELEVANCE TO TARGET MARKETS.
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• DIVERSITY OF WORK: EVALUATION OF THE RANGE OF SUBJECTS, TECHNIQUES, AND STYLES PRESENTED. A BALANCE BETWEEN VERSATILITY AND A COHESIVE BRAND IDENTITY IS IMPORTANT.
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• PRESENTATION: RECOMMENDATIONS ON HOW TO ORGANIZE AND PRESENT THE PORTFOLIO, BOTH IN PHYSICAL AND DIGITAL FORMATS. THIS COULD INVOLVE SEQUENCING, REMOVING OUTDATED WORK, OR TAILORING IT TO SPECIFIC CLIENTS OR INDUSTRIES.
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2. BRANDING
• VISUAL IDENTITY: SUGGESTIONS FOR DEVELOPING OR REFINING THE ILLUSTRATOR’S PERSONAL BRAND, SUCH AS LOGO DESIGN, COLOR SCHEMES, AND TYPOGRAPHY. THIS HELPS TO CREATE A RECOGNIZABLE AND PROFESSIONAL LOOK.
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• TARGET AUDIENCE ALIGNMENT: ANALYZING WHETHER THE BRANDING EFFECTIVELY COMMUNICATES THE ILLUSTRATOR’S STYLE AND APPEALS TO THEIR TARGET AUDIENCE. THIS INCLUDES TONE, MESSAGING, AND POSITIONING IN THE MARKET.
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• DIFFERENTIATION: STRATEGIES FOR STANDING OUT IN THE COMPETITIVE ILLUSTRATION INDUSTRY, EMPHASIZING WHAT MAKES THE ILLUSTRATOR UNIQUE (E.G., PARTICULAR STYLES, THEMES, OR EXPERTISE).
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3. WEBSITE EVALUATION/CREATION
• DESIGN AND USABILITY: REVIEW OF THE WEBSITE’S LAYOUT, USER EXPERIENCE (UX), AND MOBILE COMPATIBILITY. RECOMMENDATIONS COULD INCLUDE IMPROVING NAVIGATION, OPTIMIZING LOADING TIMES, OR ENSURING THAT THE DESIGN REFLECTS THE ILLUSTRATOR’S PERSONAL BRAND.
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• CONTENT STRATEGY: ANALYSIS OF WRITTEN CONTENT SUCH AS BIO, ARTIST STATEMENTS, AND BLOG POSTS. SUGGESTIONS MAY INCLUDE REWRITING SECTIONS FOR CLARITY OR ADDING CONTENT LIKE PROCESS VIDEOS OR TUTORIALS TO ENGAGE VISITORS.
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• PORTFOLIO INTEGRATION: RECOMMENDATIONS ON HOW TO BEST SHOWCASE WORK ON THE SITE, INCLUDING IMAGE QUALITY, PROJECT DESCRIPTIONS, AND INTERACTIVITY (E.G., ZOOM FEATURES OR CLICKABLE GALLERIES).
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• CALL-TO-ACTIONS (CTAS): ENSURING THE WEBSITE ENCOURAGES ENGAGEMENT, WHETHER THROUGH INQUIRIES FOR COMMISSIONS, SALES OF WORK, OR SIGNUPS FOR NEWSLETTERS.
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4. NEXT STEPS AND ACTION PLAN:
• A CLEAR, ACTIONABLE PLAN DETAILING IMMEDIATE PRIORITIES AND LONGER-TERM GOALS. THIS MIGHT INVOLVE REVISING THE PORTFOLIO, REFINING THE WEBSITE, OR DEVELOPING A BRANDING STRATEGY. OFTEN INCLUDES TIMELINES AND RECOMMENDATIONS FOR ANY ADDITIONAL SERVICES LIKE PROFESSIONAL PHOTOGRAPHY, COPYWRITING, OR WEB DEVELOPMENT.
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​​The Basic 4 Step Black Wolf Consultation is one flat fee of $299.00​
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Let’s Work Together!
For questions and introductions please send me your information.